Wednesday, January 10, 2024
A Special Live Event at Hanover Manor
Presented by Rob DiGisi, Lecturer at the Wharton School,
Sports Management and Founder & President, Iron Horse Marketing
The presentation will review the consequences and opportunities contained in the dramatic transformations currently underway in the sports business including the changing fanbase, the shift from linear television to digital streaming and finally the how legalized sports gambling influences fan engagement.
This unique event will be presented by Rob DiGisi, a lecturer at The Wharton School, University of Pennsylvania where he teaches the undergraduate and MBA-level sports management courses. He is also the Founder and President of Iron Horse Marketing, a consulting firm focused on generating new revenue streams through sports marketing. A veteran sports, leisure and experiential marketing and business development executive, Rob has launched and built standalone business entities that concurrently achieve complex marketing objectives. His pedigree includes leadership roles with IMG, the National Basketball Association, Bank One, the head of National Marketing for Diamond Resorts International and as an entrepreneur.
Don’t miss this live event!
EVENT DETAILS:
Date: Wednesday, January 10
Time: 6:00 - 8:00 pm ET
Location: Hanover Manor (dinner included), 13 Eagle Rock Ave., East Hanover, NJ 07936
Cost: Supporting Member: $55
Basic Member and all other Clubs/Guests: $60
By registering for this event, I give permission for WCNJ to use any photographs or videos of me taken at the event on its website, social media or in promotional materials without compensation. I understand that WCNJ or its members own the copyrights to all photographs and video taken at the event.
